Law of Diminishing Marginal Utility !!!

Disclaimer - The views expressed in the article below are purely mine & any similarity with anyone else's views are purely co-incidental.

My last posting on my blog page was more than 100 days back...there is no specific reason for this hibernation...I guess it was due to the theory of diminishing marginal utility....when I started off , I used to post at least one article every week but then started losing interest partly because of the fact that there was nothing much happening around me that was worth writing & partly because of the fact that I was looking out for a job change that took most of my reserve time that I tried to store for some creative activities like writing. But, after such a long gap, there are zillion things that I have got to write , comment & criticize on.....to start with, I have left my previous job & joined another reputed company on a better job profile & seemingly better Vitamin- M, am still in Chennai though. Couple of my friends got married to their respective love interests in their hometowns,couldnt visit either of the weddings as they were far flung from Chennai.

The last one month kept me glued to the TV sets watching the build up to the FIFA world cup football & have tried to watch almost every match right from the league stages, I believe the world should sit up & appreciate India in the manner in which its citizens worship this event in spite of the fact that most of us know that India may not even come close to qualifying for the World Cup ever in our lifetime. Also, something interesting that happened in the context of Indian sports during the last one month was that most of the Indian sport lovers were interested in calculating the permutations & combinations as to who qualifies for the last 16 in the football world cup instead of spending time as to what strategy should India adapt to win (rather not lose) the Test series in the West Indies.

Also, I think this year’s FIFA world cup was brilliantly marketed, be it in terms of media coverage or be it exposing us to some of the niche industries in Germany (prostitution has been widely marketed – the sex workers are regular tax payers in Germany) , also the websites, newspapers & television channels have managed to clinch the hottest pictures on display….. the pictures have got nothing to do with the players or goals scored….trust me!!!

I have always tried to limit the lengths of my blog postings, so chances are that I may have missed out on some of the other happening events that took place around me….some of them also involving me… the idea of this posting was to get back to the habit of writing & will surely be back with events that have made me stop & think & of course will put them into words….